Skip Ribbon Commands
Skip to main content
Sign In

SMS campaign launched to support the poor


The Ministry of Information and Communications, in collaboration with the Ministry of Labour - Invalids and Social Affairs and the standing board of the Vietnam Fatherland Front (VFF) Central Committee, launched a text message campaign on August 17 to pool support for the impoverished nationwide.  

The campaign, entitled “Join hands for the poor”, is part of the activities to realise the nation’s sustainable poverty alleviation, and respond to the International Day for the Eradication of Poverty and the Day for the Poor in Vietnam (October 17).
Supporters can join the programme by texting “VNN n” to 1408 from 00:00 of August 19 to 24:00 of December 31. Each mobile text message will contribute at least 20,000 VND (0.86 USD) to the impoverished.
For more detailed information, participants can call 19001530 or access the website
The money raised from the campaign will be used to help the poor residing in areas facing special socio-economic difficulties, and ethnic minority groups.
The programme is scheduled at the Cultural Friendship Palace at No.91 Tran Hung Dao Street, Hoan Kiem district, Hanoi, and will be broadcast live on VTV1.
According to the multi-dimensional poverty standards during 2016-2020, Vietnam is now home to 1.3 million impoverished households, or 5.23% of the total population, and more than 1.23 million near-poor households who need help to stabilise livelihoods.
During 2016-2018, some 13.8 billion VND (595,400 USD) was mobilised by SMS campaigns through the National Humanitarian Portal 1400. This entire amount is directed to use to support poor households to develop their livelihoods in order to escape poverty in difficult areas by the Central Steering Committee for National Target Programs

Speaking at the program, Deputy Prime Minister Vuong Dinh Hue expressed his gratitude to domestic and foreign organizations, individuals who actively participated in the program with sincere feelings and responsibility for difficult circumstances. The Deputy Prime Minister said, the program for sustainable poverty reduction in 2019 has many new points. The program will focus on building houses for the poor, especially households who have special merit of nation. In addition, support resources will focus on taking care of the Lunar New Year with the spirit of "Tet to every house, Tet to everyone", and at the same time allocating scholarships to students timely in order to help poor students studying at vocational schools, colleges and universities can enter the new school year  in September 2019.
Instead of launching a message to support the poor to the National Humanitarian Portal 1400 from October 1 as every year, this year the program starts from August 19, 2019, lasting for 3 months to receive much more than the support of the whole society. In addition, with only one message, benefactors can support many times for the poor. Besides, the joint hands of press agencies also bring high effects for the program. Deputy Prime Minister Vuong Dinh Hue also hopes with many new points, in 2019 will attract more attention from all strata of society.
The program "The whole country joins hands for the poor" is expected to take place on October 17, 2019 in order to guide the Day for the Poor of Vietnam and the call "The whole country joins hands for the poor - No one is left behind" of the Prime Minister.